An abbreviation for Search Engine Optimization, SEO is the process of getting a new or existing website’s coding and content up to certain standards by following specific guidelines so it can rank on search engines like Google, Baidu, Bing etc. SEO optimization further requires the maintenance of websites to make sure they remain secure, fast and mobile-optimized.
We are a target-driven SEO agency focused on boosting your Google and Baidu SERP rankings.
axiusSoftware executes customized SEO strategies to ensure you’re always a step ahead
Regardless of the size or scale of a business, It is imperative to always stay ahead of the competition. The need to constantly outrank your competitors is the reason why SEO is the most integral aspect of Digital Marketing. As an experienced SEO agency, we don’t believe in a one size fits all approach. That’s exactly why our SEO experts develop and execute customized strategies that help your
Keyword Research and Targeting
Through comprehensive research, our SEO experts compile a catalog of long-tailed, LSI, and voice-optimized keywords that will impact your Google as well as Baidu SERP rankings. Customized keyword research and targeting are what we do as a result-oriented SEO company to ensure you leave your competition behind and move ahead constantly.
Link Building Services
We are all about the organic approach when it comes to boosting your domain authority. Whether it’s Google or Baidu, we value the power of engaging and value-adding content. By researching and writing on relevant topics that add value and help answer the most searched questions, we can build organic and strong backlinks. Besides end-to-end link building, we also grow your domain authority which helps boost your SERP rankings and helps stimulate your brand recall.
Baidu Specific SEO Services
Having a thorough understanding of how SEO works Baidu our team of SEO experts can focus on building strong backlinks that help increase your SERP rankings while boosting your domain authority. We prioritize the Chinese online market which is why, our dedicated team of Baidu experts constantly monitors your brand’s progress and formulate new SEO strategies stressing the regional language to boost your rankings, increase your Brand awareness and initiate active conversions.
Local SEO Services
When it comes to SEO, we like to stress making it local before global, depending on the business. Leveraging local maps optimization, local citations, and other important local on-page optimizations, our team of experts can help your brand rank locally while accommodating potential leads and active sales. This is exactly why we rely on customized SEO strategies for all our clients.
SEO Specific Content Services
The only way a successful SEO strategy can be executed is by focusing on quality content. Our team of SEO and Content experts formulate high-quality content that is easy, engaging, and can convert readers into active customers. Whether it’s crisp descriptions, engaging banners, or relevant blogs, our SEO team optimizes every aspect of the content for Google and Baidu.
Whether you’re an industry giant or a small business, being aware of your competition will always help you stay ahead. This is where we step in as a dedicated SEO agency. Our experts are able to do a comprehensive analysis of your competitors to help formulate and execute strategies that keep your competition’s SEO strategy and keywords in mind.
SEO Auditing for Baidu and Google
Before formulating customized SEO solutions, our team of experts executes a complete SEO audit of your website. These technical SEO audits help our team determine the current situation and accordingly chalk out the path ahead. axiusSoftware’s attention to detail will help execute a thorough audit, which helps ideate and categorize current and future SEO strategies for Baidu and Google
SEO Consulting Services
From overseeing search engine algorithms to maintaining an SEO-friendly website, our SEO consulting services ensure that your business runs like a well-oiled machine. As a client-focused SEO agency, we work closely with businesses to understand their vision and goals. This helps us to improve their SEO performance.
E-Commerce SEO Services
Using specific SEO tactics for Baidu and Google, we can execute active sales and generate e-commerce traffic for B2-B clients. We focus on result-driven SEO strategies for different e-commerce platforms that help you gain impressions and increase organic traffic.
1. Competitive Digital Analysis
- Using proprietary data tracking software, we initiate local SEO-based keyword research.
- Identifying the relevant keywords, we begin making changes to your digital structure to make every aspect more SEO friendly
- This process enables us to create revenue goals and further SEO plans.
2. Establishing an Efficient System
- Step 2 begins with making your website secure, fast, and mobile friendly.
- We make effective changes to your website’s structure and content to make it SEO optimized. This ensures more search visibility of your website pages
- Elements such as buttons, contact forms, and navigational links are optimized to ensure more conversions.
3. High-Quality Content Curation
- From SEO-optimized written content to videos and infographics, our team of experts curates premium SEO-friendly content that also focuses on improving user experience while adding value to customers.
4. Emphasis on Local SEO
The following steps are initiated to emphasize local SEO
- Creating or locating and auditing existing citations on online directories like Yelp, Facebook, and other industry-specific directories.
- Creating and optimizing a Google My Business Page for your business to enhance search visibility
- Optimize social media pages of your business to ensure optimal visibility and engagement.
5. Easy to Track SEO analytics
- We establish a transparent process that ensures easy communication with clients
- We provide timely and easy-to-understand analytics that enable you to track your progress.
- Regular Analytics tracking enables our experts to always clear out the clutter and maintain a smooth and efficient SEO process to facilitate more conversions.
Dominating the Chinese market, our Baidu specific SEO strategy also applies to other relevant search engines like, Sogou, Haosou, and Bing. Having a comprehensive understanding of how our local audience interacts with the internet, here are our Baidu focused SEO strategies
- Establishment of a comprehensive and holistic Baidu strategy
- Creating and curating constant flow of simple and effective content focusing on relevant keywords, meta-descriptions, and tags.
- Optimizing Websites for mobile.
- Stress on focused marketing and PR to influence Baidu indexing.
- Building strong inbound and outbound links from other Chinese websites.
- Generating content and links in simple HTML for both mobile and desktop for Baidu compatibility
- Optimizing Image Alt-Text for ranking in Baidu’s image results.
- Optimizing and curating pages on relevant social media platforms like WeChat, Weibo, etc
1. Customized SEO Strategies
When it comes to SEO, every business requires their own customized solutions and ways to grow. Our team of experts, help chalk out a process that ensures SEO friendly solutions along with measurable growth.
2. Expertise and Experience
Gaining comprehensive knowledge about SEO requires both proficiency and experience. That’s why we entrust our SEO executives to get the job done.
3. The Latest Tools and Tech
SEO monitoring, optimization, keyword research, competitor analysis, etc all of these SEO tasks require the assistance of the latest tools and tech. We always keep ourselves updated to ensure the best possible results for our clients.
4. Realistic Timelines
We believe in transparency at axiusSoftware. That is precisely why we project realistic timelines to our clients to ensure that they can track their progress while keeping a tab on ongoing SEO work.
5. Easy to Follow Analytics Reports
We prefer not to drown our clients in incomprehensible SEO reports, instead, we schedule timely meetings and provide easy to follow reports to ensure that our clients have complete and clear idea about both ongoing and upcoming strategies.
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- Keyword Research Services
- Link Building Services
- SEO Content Services
- Local SEO Services
- Competitor Analysis
- SEO Audit
- SEO Consulting Services
- E-Commerce SEO Services
- Baidu Specific SEO Services
Delegating SEO responsibilities to an SEO agency allows the business owners to focus on their business. This helps expiate growth while formulating a more efficient and streamlined work process.
It depends on the tasks at hand. Generally to see preliminary results, it takes anywhere within 4 to 6 months. However, it can take upt a year to rank highly competitive industry specific keywords.
No. Baidu and Google require separate strategies. Details about them are written above.
We use the latest state of the art tech and software to measure SEO results. Keeping a tab on SEO performance is something that we do with a lot of detail.